E-mail: ographics@ographics.com

W 8/23 QuarkXPress Interface. Design Principles. Working on a Resume.
M 8/25 Tools, paletts, new documents.
W 8/27 Palettes, measurements palettes
W 9/6 Thinking outside the box
M 9/11 Design Exercises.
URLs of new lessons will be given in class
W 9/20 Critique: Invoice, Resume
M 10/16 Critique: Brochure design
I scanned the brochure text for you and put it on the web. You can copy it from http://ographics.com/brochuretext.html. I got additional information from Donna that I want to share with you. She e-mailed the following message to me on Friday: Hi Olga, Two things which may help your students in revamping the Tech-Prep brochures. First, they can go to the web site: www.miracosta.cc.ca.us/techprep. It is "under construction" as we speak, but the information should be helpful even if it is outdated. The files from the summer academy brochures -- horticulture and hospitality -- are on Que.Vol1/shared/Club Ed Summer Acad. They can provide information about where students can get more dynamic language about our Tech-Prep Summer Academy, perhaps as a model of what type of language I'm looking for. Anyways, please let me know if this information is helpful; I feel as if I've left your students hanging. Thanks. Donna.
I recommend you to read Notes on Graphic Design and Visual Communication
written by Gregg Berryman, published in 1990 by Crisp Publications, 1200 Hamilton Court,
Menlo park, CA 94025.

Saturday, November 4, 2000 at 2 p.m.:
Field trip to Galerie D'Art International
592 Carlsbad Village Drive, Carlsbad CA 92008.
Tel: 760-434-2282
Internet: www.galerie-dart.com
You are welcome to join us!

Wednesday, November 15, 2000 at 1:30p.m.-3:00p.m.:
Field trip to CPS Printing (part of your grade)
Meeting Place: 2304 Faraday Ave, Carlsbad 92008
Tel: 760-438-9411 Tel: 760-434-2282
Transportation: Let me know if you need a lift ahead of time
Internet: cpsprinting.com
Assignment: Field Trip Report (2 pages). Describe what you learn.
Congratulations Jody McCoy for winning the 2+2 brochure
design competition!!!
The first Calendar review will take place on the 20th of November.

QuarkXPress 4: Advanced Electronic Mechanical. Against the Clock
Prentice Hall, Upper Saddle River, NJ, ISBN 0-13-022639-4
QuarkXPress 4: Introduction to Advanced Electronic Mechanical. Against the Clock Prentice Hall, Upper Saddle River, NJ, ISBN 0-13-022639-4

Supply list
Binder • 3.5" 1.4 MB Double Density Diskettes • 100 MB Iomega Zip Disk for Mac • X-Acto Knife and #11 Blades • Elmer's Spray Glue or U-HU Stick Glue and Metal Rulers • Eraser • Pencils • Black Mounting Presentation Boards: 11" x l4", 16" x 2O • Brown or Black Portfolio Case 17" x 22", which you can purchase at AAron Brothers in Oceanside or any other art shop.

This course introduces the student to desktop publishing, using QuarkXPress 4.0. The course includes the fundamentals of design process and standard desktop publishing techniques. It is packed with practical information that is essential for creating successful page layouts, effective usage of computer-generated graphics and scanned images, selecting proper fonts, preparing files for full-color commercial printing, designing eye-catching advertisement and long–page documents. Students will produce samples of business stationary and advertisement. A professional, camera-ready publication (12 month business or educational calendar) is required as a final publishing project. This course includes a one-hour laboratory component each week.To gain first hand experience of the printing process and design, you will visit a local print shop.

At the end of the course, students should be able to:
• Define standard desktop publishing terms
• Analyze basic graphic design, layout, typography, and typesetting techniques.
• Produce advanced layouts that incorporate diverse typestyles, multiple pages of text,
scanned graphic images, and appropriate elements of design.
• Utilize existing templates to create an invoice, fax, newsletter, business card, flyer,
brochure and letterhead, envelope, product (service) description, magazine spread.
• Design sophisticated camera-ready text and graphic images using clip-art libraries, style
palettes, and four-color process separation techniques.
• Apply advanced desktop publishing techniques in a final project

Projects for this course will take the form of four out–class projects and many in–class projects and one semester project. For the out of class projects, you will be expected to conduct research and submit your work for class critique. This class requires outside work as well as work within the classroom. Save All Your Work on Your Disk.

These projects are intended to be fun, interesting and are designed to get you to think creatively. You will be expected to meet deadlines, be neat, precise, and creative. Learning through process is most important.

Any student with a verified disability may be entitled to appropriate academic accommodations. Please contact the Disabled Student Services Office for further information.

Please remember to record your class attendance by logging in and out of class on the computer designated in the computer lab.

Class will begin promptly. Any student arriving late will be counted absent.

All students must come to class prepared to work. No time will be allotted to acquire the needed materials and supplies during class time.

All pagers and cellular phones must be turned off during classes. For disruptive behavior a student can be expelled from the class.

The CIS Computer Lab is available for your convenience in practicing and completing course assignments. Lab hours are posted. Every time you are working in the computer lab, please remember to record your lab usage on the designated computer.

Print cards are required for lab printing and may be purchased at the bookstore.

Lab technicians will assist you in technical problems with printers,
scanners or computers.

Note: Absolutely no food or drink is allowed in the lab or the classroom at any time.No students, except officially registered by the instructor for the course, are allowed to be in the lab during the class hours.

A (100%–90%) – Excellent
B (90%–80%) – Good

C (80%–70%) – Satisfactory
D (70%–60%) – Passing
F (below 60%) – Failing

Your final grade will be determined as follows: 5 points for perfect attendance, 5 points for submission of work on time and critique participation, 55 points for projects quality, 20 points for portfolio and class records, 15 points for final exam. Improving your grades will depend on improving your skills. Projects must be turned in on time. This is an application oriented course.

To drop the course you must file a drop card with the Office of Admissions and Records or a failing grade will be recorded on your permanent record.

Your portfolio should include:
Project–1: Business documentation
Project–2: Business stationary and promotional set
Project–3: Business advertisement
Project–4: Calendar (semester project))
Progress record: 8 pages with your notes and my signatures

All portfolio projects must be printed and submitted in a portfolio case.
If you have to revise any work, include the original evaluation sheet.

Last day to withdraw from class without a “W” placed on your permanent record:
August 30
Deadline to petition for a grade of Credit/No Credit: September 25
Last date to drop class with option of “W” grade: November 15

Please pick up your portfolio in my room 4804
on December 13 th at 1:30p.m.-2:45p.m.